{"id":18582,"date":"2023-06-07T16:48:24","date_gmt":"2023-06-07T14:48:24","guid":{"rendered":"https:\/\/www.smartpixels.fr\/?p=18582"},"modified":"2023-07-20T11:31:43","modified_gmt":"2023-07-20T09:31:43","slug":"3d-product-customization-the-way-to-sustainability","status":"publish","type":"post","link":"https:\/\/www.smartpixels.fr\/fr\/3d-product-customization-the-way-to-sustainability\/","title":{"rendered":"3D product customization: the way to sustainability?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"18582\" class=\"elementor elementor-18582\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-122dcae elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"122dcae\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1953da2\" data-id=\"1953da2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-04f2c21 elementor--h-position-left elementor--v-position-middle elementor-pagination-position-inside elementor-widget elementor-widget-slides\" data-id=\"04f2c21\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay_speed&quot;:3500,&quot;transition_speed&quot;:250,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;transition&quot;:&quot;slide&quot;}\" data-widget_type=\"slides.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-slides-wrapper elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\" dir=\"ltr\" data-animation=\"\">\n\t\t\t\t<div class=\"swiper-wrapper elementor-slides\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-repeater-item-c4872ae swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\" role=\"img\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\"><h1>3 ways of using 3D product customization to become more sustainable<\/h1><\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8806a0b elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8806a0b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-1d67b7a elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"1d67b7a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8c4a5a3 elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-table-of-contents\" data-id=\"8c4a5a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;],&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__8c4a5a3\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-7e194bd\" data-id=\"7e194bd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69fba5d elementor-widget elementor-widget-text-editor\" data-id=\"69fba5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>Nowadays, around <b>90% [1] of Gen Z consumers<\/b> are more inclined to purchase products that benefit society.&nbsp;<\/h6><h6><br><\/h6><h6>In an increasingly socially and environmentally aware world, consumption habits change&nbsp; in favor of sustainable options.<\/h6><h6>&nbsp;<\/h6><h6>Consumers nowadays wish to consume in a way that reflects their values as much as possible. Therefore, consumers are more driven toward responsible consumption.&nbsp;<\/h6><h6><br><\/h6><h6>If you are wondering how to make your brand more sustainable through technology, then this article is made for you. We will be addressing some sustainability challenges faced by brands and how <b style=\"color: inherit; font-family: Helvetica, sans-serif; font-size: 18px; font-style: normal;\">3D product customization<\/b><span style=\"color: inherit; font-family: Helvetica, sans-serif; font-size: 18px; font-style: normal; font-weight: 400;\"> can help better their strategy toward a more responsible production system.&nbsp;<\/span><\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-560097f elementor-widget elementor-widget-spacer\" data-id=\"560097f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7b09e4 elementor-widget elementor-widget-heading\" data-id=\"d7b09e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Using 3D product customization to better allocate your resources<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01a4537 elementor-widget elementor-widget-spacer\" data-id=\"01a4537\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70cc8df elementor-widget elementor-widget-video\" data-id=\"70cc8df\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/641866355?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20d38c8 elementor-widget elementor-widget-spacer\" data-id=\"20d38c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d50b878 elementor-widget elementor-widget-text-editor\" data-id=\"d50b878\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>One of the principles of luxury is consumer experience and satisfaction as it rubs off on one\u2019s brand image. Today around <b>35%<\/b> of eCommerce purchases are returned to the issuing brands. Returns bear the meaning of product defects or unsatisfied customers.&nbsp;<\/h6><h6><br><\/h6>\n<h6>In the luxury industry, in-store returns represent around <b>5 to 10%<\/b> of purchases. However, online purchases are returned around <b>25% <\/b>[2] of the time.&nbsp;<\/h6>\n<h6>In a world where the customer experience is key, how can you ensure that your returns reduce?&nbsp;&nbsp;<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddfa51d elementor-widget elementor-widget-spacer\" data-id=\"ddfa51d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89d8088 elementor-widget elementor-widget-video\" data-id=\"89d8088\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/641858248?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8929704 elementor-widget elementor-widget-spacer\" data-id=\"8929704\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7643b3 elementor-widget elementor-widget-text-editor\" data-id=\"a7643b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>Through <b>3D product customization<\/b>, the product fits the consumer like a glove. 3D product customization reduces your chances of returns for two reasons:\u00a0<\/h6><h6>\u00a0<\/h6><ul style=\"font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-family: Helvetica, sans-serif; font-size: 14px;\"><li><span style=\"font-size: var(--intergalactic-fs-300, 16px); color: #191b23; white-space-collapse: preserve;\"><span style=\"font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-size: 18px; font-family: Helvetica, sans-serif; color: #000000; white-space-collapse: collapse;\">The<\/span><span style=\"font-weight: bold; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-size: 18px; font-family: Helvetica, sans-serif; color: #000000; white-space-collapse: collapse;\"> 3D visual<\/span><span style=\"font-weight: 400; color: #000000; font-family: Helvetica, sans-serif; font-size: 18px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; white-space-collapse: collapse;\">\u00a0is represented exactly as it looks in reality: down to the smallest details, the consumer can visualize their product in live action.\u00a0<\/span><\/span><\/li><li><span style=\"font-size: var(--intergalactic-fs-300, 16px); color: #191b23; white-space-collapse: preserve;\"><span style=\"font-weight: 400; color: #000000; font-family: Helvetica, sans-serif; font-size: 18px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; white-space-collapse: collapse;\">The product is partly made <\/span><span style=\"color: #000000; font-family: Helvetica, sans-serif; font-size: 18px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; white-space-collapse: collapse;\"><b>by the consumer for the consumer<\/b><\/span><span style=\"font-weight: 400; color: #000000; font-family: Helvetica, sans-serif; font-size: 18px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; white-space-collapse: collapse;\">: the consumer chooses the appearance of their product.\u00a0<\/span> <\/span><\/li><\/ul><h6>\u00a0<\/h6><h6>Reducing returns enables your brand to reallocate the financial resources necessary for the production of the returned items into investments toward more sustainable practices. A way to diminish returns would be to adopt the made-to-order approach to production or create products from fabric scraps, for example.\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-82db093 elementor-widget elementor-widget-spacer\" data-id=\"82db093\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f63d4b2 elementor-widget elementor-widget-heading\" data-id=\"f63d4b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Using 3D customization to embrace made-to-order<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4d5f3a elementor-widget elementor-widget-spacer\" data-id=\"a4d5f3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27cf3e5 elementor-widget elementor-widget-text-editor\" data-id=\"27cf3e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>Nonetheless, diminished returns are not the only benefits <b>3D product customization<\/b> has to offer consumers.\u00a0\u00a0<\/h6><h6>According to McKinsey, the luxury fashion industry represents <b>2 billion dollars of greenhouse gas emissions per year<\/b> [3] worldwide. In comparison, the luxury sector releases the same amount of greenhouse gas emissions as countries such as France or Germany [4].\u00a0\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-718fd67 elementor-widget elementor-widget-spacer\" data-id=\"718fd67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-993e1b9 elementor-widget elementor-widget-image\" data-id=\"993e1b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Visuel-textile-waste-1920-\u00d7-1080-px-1.png\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTg2OTEsInVybCI6Imh0dHBzOlwvXC93d3cuc21hcnRwaXhlbHMuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjNcLzA2XC9WaXN1ZWwtdGV4dGlsZS13YXN0ZS0xOTIwLVx1MDBkNy0xMDgwLXB4LTEucG5nIn0%3D\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Visuel-textile-waste-1920-\u00d7-1080-px-1-1024x576.png\" class=\"attachment-large size-large wp-image-18691\" alt=\"Textile waste in the fashion industry\" srcset=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Visuel-textile-waste-1920-\u00d7-1080-px-1-1024x576.png 1024w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Visuel-textile-waste-1920-\u00d7-1080-px-1-768x432.png 768w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Visuel-textile-waste-1920-\u00d7-1080-px-1-1536x864.png 1536w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Visuel-textile-waste-1920-\u00d7-1080-px-1-18x10.png 18w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Visuel-textile-waste-1920-\u00d7-1080-px-1.png 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Amount of textile waste in the fashion industry<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a39e4d3 elementor-widget elementor-widget-spacer\" data-id=\"a39e4d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd08c70 elementor-widget elementor-widget-text-editor\" data-id=\"bd08c70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>In the fashion industry, approximately <b>92 billion tons [5] of textile waste<\/b> are generated each year. This set of data is expected to increase by <b>60% from 2015 to 2030<\/b>. Furthermore, <b>3D product customization<\/b> helps you reduce your greenhouse gas emissions and waste through the made-to-order production method.\u00a0\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1e9d82 elementor-widget elementor-widget-spacer\" data-id=\"f1e9d82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c4b7a0 elementor-widget elementor-widget-video\" data-id=\"1c4b7a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/657353300?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1&amp;h=301ea90f8c#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5a8bf1 elementor-widget elementor-widget-spacer\" data-id=\"b5a8bf1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29a4b69 elementor-widget elementor-widget-text-editor\" data-id=\"29a4b69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>Mass production stands incompatible with customization. Consequently, the most suitable and exclusive production method to embrace would be the <b>made-to-order production approach.\u00a0<\/b><\/h6><h6><b>\u00a0<\/b><\/h6><h6><b>Customization through 3D visuals\u00a0<\/b>enables the visualization of a product that does not exist yet. The complete <b>photorealistic 360\u00b0 view<\/b> of the customized product will increase trust in the product and the brand. Consequently, knowing they will receive the exact product they visualized thanks to the <b>3D visuals<\/b> of their customization; consumers will be more inclined to purchase it.\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c55ce12 elementor-widget elementor-widget-spacer\" data-id=\"c55ce12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b93e62 elementor-widget elementor-widget-image\" data-id=\"0b93e62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1.png\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTg1ODYsInVybCI6Imh0dHBzOlwvXC93d3cuc21hcnRwaXhlbHMuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjNcLzA2XC9NYWRlLXRvLW9yZGVyLXByb2Nlc3MtMS5wbmcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1-1024x1024.png\" class=\"attachment-large size-large wp-image-18586\" alt=\"Made-to-order product sales cycle thanks to 3D visuals\" srcset=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1-1024x1024.png.webp 1024w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1-570x570.png.webp 570w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1-150x150.png.webp 150w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1-768x768.png.webp 768w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1-12x12.png.webp 12w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1-270x270.png.webp 270w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1-370x370.png.webp 370w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1-900x900.png.webp 900w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1-80x80.png.webp 80w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Made-to-order-process-1.png.webp 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Made-to-order product sales cycle for customization offers<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d9136f0 elementor-widget elementor-widget-spacer\" data-id=\"d9136f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eefe573 elementor-widget elementor-widget-text-editor\" data-id=\"eefe573\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>Once consumers place their orders for personalized products, the number of <b>pieces produced matches the number of demands<\/b> for that specific product. This approach not only ensures efficiency but also contributes to <b>sustainability<\/b>:\u00a0\u00a0<\/h6><h6>\u00a0<\/h6><ul style=\"font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-size: 14px; font-family: Helvetica, sans-serif;\"><li><span style=\"font-size: var(--intergalactic-fs-300, 16px); color: #191b23; white-space-collapse: preserve;\"><span style=\"font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-size: 18px; font-family: Helvetica, sans-serif; color: #000000; white-space-collapse: collapse;\">It reduces the company&#8217;s <b>possible surplus<\/b>, thus reducing waste<\/span><\/span><\/li><li><span style=\"font-size: var(--intergalactic-fs-300, 16px); color: #191b23; white-space-collapse: preserve;\"><span style=\"font-weight: 400; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-size: 18px; font-family: Helvetica, sans-serif; color: #000000; white-space-collapse: collapse;\">It reduces <\/span><span style=\"font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-size: 18px; font-family: Helvetica, sans-serif; color: #000000; white-space-collapse: collapse;\"><b>greenhouse gas emissions<\/b><\/span><span style=\"font-weight: 400; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-size: 18px; font-family: Helvetica, sans-serif; color: #000000; white-space-collapse: collapse;\"> for the surplus.\u00a0<\/span><\/span><\/li><\/ul><h6><span style=\"color: inherit; font-family: Helvetica, sans-serif; font-size: 18px; font-style: normal; font-weight: 400;\">\u00a0<\/span><\/h6><h6><span style=\"color: inherit; font-family: Helvetica, sans-serif; font-size: 18px; font-style: normal; font-weight: 400;\">As a result, the customizable product will attract more Gen Z consumers as they are increasingly interested in responsible consumption.\u00a0<\/span><\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1be14e0 elementor-widget elementor-widget-spacer\" data-id=\"1be14e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a9d1e6 elementor-widget elementor-widget-heading\" data-id=\"9a9d1e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Exploring customization through 3D visuals with SmartPixels<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b71df0c elementor-widget elementor-widget-spacer\" data-id=\"b71df0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5710f17 elementor-widget elementor-widget-video\" data-id=\"5710f17\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/811970686?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1&amp;h=86dfaaadfb#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60350ba elementor-widget elementor-widget-spacer\" data-id=\"60350ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a6ed7b elementor-widget elementor-widget-text-editor\" data-id=\"4a6ed7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>Embracing <b>3D product customization<\/b> allows your brand to redefine its practices and achieve a sustainable production method. By seamlessly integrating <b>3D product customization<\/b> into your brand, you can effectively curtail environmental impacts. This entails a significant reduction in textile waste and greenhouse gas emissions, the two most important consequences of the fashion industry.\u00a0<\/h6><h6>\u00a0<\/h6><h6>With <b>SmartPixels<\/b>\u2019 expertise in photorealistic <b>3D product configurators<\/b>, product customization has never been easier. We make sure that the <b>photorealistic 3D visuals<\/b> perfectly represent your product. We send the manufacturing file to the manufacturer avoiding any possible mistakes during the production phase.\u00a0\u00a0<\/h6><h6>\u00a0<\/h6><h6>Discover how we can help you through the 3D product customization experience of Camille Fournet.\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db0d4c0 elementor-widget elementor-widget-spacer\" data-id=\"db0d4c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a85f294 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"a85f294\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.camillefournet.com\/fr\/module\/ya_configurator\/Configurator3D?code=FB-BO.4-LA.9-LB.B-LO.6-LG.A-MT.1-PO.1-RE.1-EP.5-FC.25-TA.0007-DT.1-FT.5-PA.2-FI.01-TR.01-MF.034-MD.252-CA.006-CD.194-IN.___&#038;currency=EUR&#038;language=fr&#038;configurator=bracelet\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Discover the Camille Fournet 3D product customization experience<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08ac582 elementor-widget elementor-widget-spacer\" data-id=\"08ac582\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-023b417 elementor-widget elementor-widget-text-editor\" data-id=\"023b417\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6><i>Sources:\u00a0\u00a0<\/i><\/h6><h6><i>[1]\u00a0<\/i>https:\/\/blog.crobox.com\/article\/unboxed\/luxury-sustainability<i>\u00a0<\/i><\/h6><h6><i>[2]\u00a0<\/i>https:\/\/zigzag.global\/the-luxury-retail-sector-trends-in-ecommerce-and-returns\/<i>\u00a0<\/i><\/h6><h6><i>[3] and [4]\u00a0<\/i>https:\/\/hashtagpaid.com\/banknotes\/how-and-why-luxury-fashion-brands-are-focusing-on-sustainable-alternatives#:~:text=Luxury%20fashion%20has%20a%20problem,%2C%20Germany%2C%20and%20the%20UK.\u00a0<\/h6><h6><i>[5]\u00a0<\/i>https:\/\/goodonyou.eco\/waste-luxury-fashion\/\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86c8838 elementor-widget elementor-widget-spacer\" data-id=\"86c8838\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>3 ways of using 3D product customization to become more sustainable Table of Contents Nowadays, around 90% [1] of Gen Z consumers are more inclined to purchase products that benefit society.&nbsp; In an increasingly socially and environmentally aware world, consumption habits change&nbsp; in favor of sustainable options. &nbsp; Consumers nowadays wish to consume in a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":18584,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[58,375],"tags":[420,401,196],"class_list":["post-18582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-en","tag-3d-product-customization","tag-3d-visual","tag-product-customization-experience"],"jetpack_featured_media_url":"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/06\/Banner-3D-product-customization-3.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.smartpixels.fr\/fr\/wp-json\/wp\/v2\/posts\/18582","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.smartpixels.fr\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.smartpixels.fr\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.smartpixels.fr\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smartpixels.fr\/fr\/wp-json\/wp\/v2\/comments?post=18582"}],"version-history":[{"count":69,"href":"https:\/\/www.smartpixels.fr\/fr\/wp-json\/wp\/v2\/posts\/18582\/revisions"}],"predecessor-version":[{"id":19552,"href":"https:\/\/www.smartpixels.fr\/fr\/wp-json\/wp\/v2\/posts\/18582\/revisions\/19552"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.smartpixels.fr\/fr\/wp-json\/wp\/v2\/media\/18584"}],"wp:attachment":[{"href":"https:\/\/www.smartpixels.fr\/fr\/wp-json\/wp\/v2\/media?parent=18582"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.smartpixels.fr\/fr\/wp-json\/wp\/v2\/categories?post=18582"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.smartpixels.fr\/fr\/wp-json\/wp\/v2\/tags?post=18582"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}