VentureBeat – 3 powerful ways to improve digital shopping experiences
3 powerful ways to improve digital shopping experiences
2020 was a tale of two stories: While worldwide physical retail sales slowed, ecommerce boomed. Out of necessity, consumers embraced digital shopping in droves, accelerating the shift away from brick-and-mortar stores by roughly five years.
Pandemic challenges have cut across B2B businesses and B2C brands, turning digital storefronts into their most important piece of real estate seemingly overnight. While savvy companies have already invested in compelling ways to showcase their goods online, many still struggle. Here are three ways to level up how you showcase your products online to better convert shoppers into buyers.