{"id":21004,"date":"2023-10-10T11:30:57","date_gmt":"2023-10-10T09:30:57","guid":{"rendered":"https:\/\/www.smartpixels.fr\/?p=21004"},"modified":"2023-11-27T11:04:30","modified_gmt":"2023-11-27T10:04:30","slug":"3-ways-to-take-advantage-of-3d-renderings-for-your-marketing","status":"publish","type":"post","link":"https:\/\/www.smartpixels.fr\/it\/3-ways-to-take-advantage-of-3d-renderings-for-your-marketing\/","title":{"rendered":"3 ways to take advantage of 3D renderings for your marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"21004\" class=\"elementor elementor-21004\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0850801 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"0850801\" data-element_type=\"section\" data-e-type=\"section\" 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class=\"elementor-slide-heading\"><h1>3 ways to take advantage of 3D renderings for your marketing<\/h1><\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a516a00 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a516a00\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-1ec0705 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"1ec0705\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7141139 elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-table-of-contents\" data-id=\"7141139\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;],&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;no_headings_message&quot;:&quot;Non sono state trovate intestazioni in questa pagina.&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__7141139\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-22972e9\" data-id=\"22972e9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-088aaeb elementor-widget elementor-widget-text-editor\" data-id=\"088aaeb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>3D renderings<\/strong> of your products can help elevate your <strong>marketing initiatives<\/strong>. Why should it matter?\u00a0<\/p><p>Research has found that around<strong> 80%[1] of the information registered by the human brain is visual<\/strong> content. That is why you should invest in high-quality visuals for your marketing strategy.\u00a0<\/p><p>Therefore, the use of visual items to get interest from users is crucial, especially with the rise of social media and the reduction of attention span from younger generations.\u00a0<b><\/b><\/p><p>Why not opt for <strong>3D models<\/strong> for your marketing strategy? In this article, we will cover 3 ways to benefit from photo-realistic <strong>3D renderings<\/strong> for your marketing initiatives.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-371ec83 elementor-widget elementor-widget-spacer\" data-id=\"371ec83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d13a55d elementor-widget elementor-widget-heading\" data-id=\"d13a55d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3D renderings for your online product customization experience<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3113a5a elementor-widget elementor-widget-spacer\" data-id=\"3113a5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-055c89c elementor-widget elementor-widget-video\" data-id=\"055c89c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/644359266?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7fdf52 elementor-widget elementor-widget-spacer\" data-id=\"a7fdf52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c458bcc elementor-widget elementor-widget-text-editor\" data-id=\"c458bcc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Through a 3D web product configurator, allow your clients to be involved in the creation process of the products they wish to buy. Consumers feel pride in co-creating their designs together with the brand&#8217;s product designers.\u00a0<\/p><p>Furthermore, the interactive nature of 3D visuals creates a differentiating consumer experience. Consumers can zoom in on intricate details, rotate around the product and see different 3D configurations in real time. In fact, <strong>44%<\/strong>[2] of shoppers claim they are more likely to add an item to their cart after<strong> interacting with a 3D rendering of the product<\/strong>.\u00a0<\/p><p>Indeed, instead of producing thousands of product combinations and taking pictures of it, brands can use 3D rendering software to facilitate the logistics and reduce overproduction while setting up a customization offer.\u202fMoreover, with a 3D product configurator, your client will be able to:<\/p><p><b>\u2022 <\/b>visualize their product in a<strong> 360\u00b0 view<\/strong>,\u00a0<\/p><p><b>\u2022<\/b> interact with the product of their choice by<b> zooming in <\/b>and <b>out,<\/b><\/p><p><b>\u2022 <\/b>see the changes they bring to their product in <strong>real-time<\/strong>,<\/p><p><b>\u2022 <\/b>interact with the product through <strong><a href=\"https:\/\/www.smartpixels.fr\/augmented-reality-for-e-commerce\/\">Augmented Reality solutions<\/a> <\/strong>in the environment of their choice,<\/p><p><b>\u2022 <\/b>drive more conversions, sales, and <strong>repeat customers.<\/strong><\/p><p>Additionally, your clients will experience a certain prestige with the opportunity to conceptualize their own products according to their individual tastes, or personality. Therefore, it is likely they would want to share their creations on their social media, allowing your brand to benefit from user-generated content.<\/p><p>Thus, making your configurators <strong>visually appealing<\/strong> and <strong>Instagram-friendly<\/strong> can contribute to your brand awareness.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9269ffe elementor-widget elementor-widget-spacer\" data-id=\"9269ffe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b079c5c elementor-align-center elementor-widget elementor-widget-button\" data-id=\"b079c5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.smartpixels.fr\/3d-product-configurator-for-e-commerce\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Learn more about 3D product configurators<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8114bb4 elementor-widget elementor-widget-spacer\" data-id=\"8114bb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6941804 elementor-widget elementor-widget-spacer\" data-id=\"6941804\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0df4b35 elementor-widget elementor-widget-heading\" data-id=\"0df4b35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3D renderings to generate visual content on all your channels <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff47fb3 elementor-widget elementor-widget-spacer\" data-id=\"ff47fb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1869fcd elementor-widget elementor-widget-image\" data-id=\"1869fcd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/MicrosoftTeams-image-_10_-1024x576.webp\" class=\"attachment-large size-large wp-image-21015\" alt=\"3D renderings for social media activation - globe-trotter\" srcset=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/MicrosoftTeams-image-_10_-1024x576.webp 1024w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/MicrosoftTeams-image-_10_-300x169.webp 300w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/MicrosoftTeams-image-_10_-768x432.webp 768w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/MicrosoftTeams-image-_10_-1536x864.webp 1536w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/MicrosoftTeams-image-_10_-18x10.webp 18w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/MicrosoftTeams-image-_10_.webp 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Globe-Trotter Instagram feed with SmartPixels\u2019 3D renderings of their products<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8af2f09 elementor-widget elementor-widget-spacer\" data-id=\"8af2f09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-250824a elementor-widget elementor-widget-text-editor\" data-id=\"250824a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As mentioned,<b> 3D renderings<\/b> can contribute to your marketing strategy, as well as to your brand\u2019s communication strategy.\u00a0<\/p><p>Using<b> 3D renders <\/b>for your content creation is common practice. Once your product is digitized the possibilities to decline every single aspect of the real-time rendering, from the lining to the sewing, adding a 3D scene or changing the angle of view, are endless. You may then distribute benefit from an omnichannel distribution of these visuals. For example, you could share these visuals on your social media under any format: video, <a href=\"https:\/\/www.smartpixels.fr\/3d-product-visualization\/\"><b>virtual photograph<\/b><\/a>, and in any scenery and on your website e-commerce product pages.\u202f\u00a0<\/p><p>For example, <b>Globe-Trotter<\/b>, the iconic <a href=\"https:\/\/www.globe-trotter.com\/pages\/custom-luggage#config\"><strong>high-end suitcase manufacturer for James Bond<\/strong><\/a> uses SmartPixels\u2019 <b>3D renders<\/b> of its suitcases for its social media presence strategy, especially on Instagram.\u202f\u00a0<\/p><p>While at the same time, they also leverage the 3D visuals on their product pages generating 360\u00b0 views of the different suitcases.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0084012 elementor-widget elementor-widget-spacer\" data-id=\"0084012\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1828634 elementor-widget elementor-widget-heading\" data-id=\"1828634\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3D renderings to launch impactful Augmented Reality Campaigns<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a31851c elementor-widget elementor-widget-spacer\" data-id=\"a31851c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c98d1b elementor-widget elementor-widget-image\" data-id=\"8c98d1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"420\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/yayoi-kusama-louis-vuitton-snapchat-augmented-reality-designboom-fb-1-1024x538.webp\" class=\"attachment-large size-large wp-image-21022\" alt=\"augmented reality filters louis vuitton yayoi kusama\" srcset=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/yayoi-kusama-louis-vuitton-snapchat-augmented-reality-designboom-fb-1-1024x538.webp 1024w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/yayoi-kusama-louis-vuitton-snapchat-augmented-reality-designboom-fb-1-300x158.webp 300w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/yayoi-kusama-louis-vuitton-snapchat-augmented-reality-designboom-fb-1-768x403.webp 768w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/yayoi-kusama-louis-vuitton-snapchat-augmented-reality-designboom-fb-1-18x9.webp 18w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/yayoi-kusama-louis-vuitton-snapchat-augmented-reality-designboom-fb-1.webp 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Photo: courtesy of Louis Vuitton <\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dbbac17 elementor-widget elementor-widget-spacer\" data-id=\"dbbac17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96b04cc elementor-widget elementor-widget-text-editor\" data-id=\"96b04cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Using <strong>3D renders<\/strong>, you have the power to utilize them to create engaging <a href=\"https:\/\/www.smartpixels.fr\/7-applications-of-mobile-ar-leveraged-by-luxury-brands\/\"><strong>Augmented Reality experiences<\/strong><\/a>.\u00a0<\/p><p>Many brands have made use of this technology for their marketing strategy.\u00a0<\/p><p>For example, Jacquemus is well known for using <strong>3D renders<\/strong> of his creations for marketing. He has enabled several campaigns with the use of <strong>Augmented Reality<\/strong> such as the AR Bambino bags as visualized as cars and buses, or even the lemon rain on a French southern beach.\u00a0<\/p><p>Louis Vuitton also used <strong>Augmented Reality<\/strong> to promote the brand. Users could see digital characters crawling out of the real-world Louis Vuitton building or cover landmarks in dots through an AR filter.\u00a0\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51677fd elementor-widget elementor-widget-spacer\" data-id=\"51677fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f6b9e5 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2f6b9e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.smartpixels.fr\/augmented-reality-for-e-commerce\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Check out how SmartPixels can help you develop your AR campaigns<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5c23f5 elementor-widget elementor-widget-spacer\" data-id=\"d5c23f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cddb6d elementor-widget elementor-widget-spacer\" data-id=\"4cddb6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2667e1a elementor-widget elementor-widget-heading\" data-id=\"2667e1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why invest in 3D visuals rather than photos for marketing?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-853c03d elementor-widget elementor-widget-spacer\" data-id=\"853c03d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb2ecfa elementor-widget elementor-widget-image\" data-id=\"cb2ecfa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"400\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/Virtual_Photography_Advantages.webp\" class=\"attachment-large size-large wp-image-21023\" alt=\"Advantages of virtual vs traditional photography sketch\" srcset=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/Virtual_Photography_Advantages.webp 800w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/Virtual_Photography_Advantages-300x150.webp 300w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/Virtual_Photography_Advantages-768x384.webp 768w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/Virtual_Photography_Advantages-18x9.webp 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Photo: courtesy of Adobe <\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17a830b elementor-widget elementor-widget-spacer\" data-id=\"17a830b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a16c05 elementor-widget elementor-widget-text-editor\" data-id=\"3a16c05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Why should you consider 3D renderings for your marketing endeavours instead of keeping a traditional strategy? First, using 3D renderings can help you:\u00a0<\/p><p>\u2022 <strong>Reduce your product returns:<\/strong> Photo-realistic 3D renders perfectly match the real-life product; therefore, the buyer&#8217;s expectations. Furthermore, customized products are by definition tailor-made to a client&#8217;s tastes and preferences, which help reduce returns.<\/p><p>\u2022 <strong>Reduce the use of resources:<\/strong> Limit budget and time invested for long costly photoshoots.\u00a0<\/p><p>\u2022 <strong>Increase conversion rates:<\/strong> according to Forbes, incorporating 3D renderings of your brand\u2019s creations can help you increase your conversion rates by 40%.\u00a0<\/p><p>\u2022 <strong>Increase customer satisfaction:<\/strong> increasing positive word-of-mouth, repeat customers, and thus, sales.\u00a0<\/p><p>SmartPixels can advise you on the best ways to leverage 3D for your different teams depending on your industry and products. We are experts in 3D product digitization and 3D product configurator online and in-store. Don\u2019t hesitate to reach out to the team even for your most complex products.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85551ef elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"85551ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>3 ways to take advantage of 3D renderings for your marketing Table of Contents 3D renderings of your products can help elevate your marketing initiatives. Why should it matter?\u00a0 Research has found that around 80%[1] of the information registered by the human brain is visual content. That is why you should invest in high-quality visuals [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":21008,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[58,375],"tags":[],"class_list":["post-21004","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-en"],"jetpack_featured_media_url":"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2023\/10\/MicrosoftTeams-image-9.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts\/21004","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/comments?post=21004"}],"version-history":[{"count":27,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts\/21004\/revisions"}],"predecessor-version":[{"id":21114,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts\/21004\/revisions\/21114"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/media\/21008"}],"wp:attachment":[{"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/media?parent=21004"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/categories?post=21004"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/tags?post=21004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}