{"id":2609,"date":"2020-10-15T11:03:56","date_gmt":"2020-10-15T09:03:56","guid":{"rendered":"https:\/\/www.smartpixels.fr\/?p=2609"},"modified":"2024-04-16T17:32:40","modified_gmt":"2024-04-16T15:32:40","slug":"four-benefits-of-product-customization","status":"publish","type":"post","link":"https:\/\/www.smartpixels.fr\/it\/four-benefits-of-product-customization\/","title":{"rendered":"Why being more personal matters? Four benefits of product customization"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2609\" class=\"elementor elementor-2609\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2362378 elementor-section-full_width elementor-section-stretched elementor-reverse-mobile elementor-section-height-default elementor-section-height-default\" data-id=\"2362378\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7e3c06b\" data-id=\"7e3c06b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-30743cd elementor-widget elementor-widget-menu-anchor\" data-id=\"30743cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"top\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-991ca3a elementor-widget elementor-widget-image\" data-id=\"991ca3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.smartpixels.fr\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/elementor\/thumbs\/LOGO-white-SP-one-line-copie-r1e6nsperg7aoj39ro7vznqto42nzj7acqt2ys3840.png\" title=\"LOGO white SP one line copie\" alt=\"LOGO white SP one line copie\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-659efb9\" data-id=\"659efb9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dad82c4 elementor-nav-menu__align-end elementor-nav-menu--stretch elementor-nav-menu--dropdown-tablet elementor-nav-menu__text-align-aside elementor-nav-menu--toggle elementor-nav-menu--burger elementor-widget elementor-widget-nav-menu\" data-id=\"dad82c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;full_width&quot;:&quot;stretch&quot;,&quot;submenu_icon&quot;:{&quot;value&quot;:&quot;&lt;i class=\\&quot;fas fa-chevron-down\\&quot;&gt;&lt;\\\/i&gt;&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;layout&quot;:&quot;horizontal&quot;,&quot;toggle&quot;:&quot;burger&quot;}\" data-widget_type=\"nav-menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<nav aria-label=\"Menu\" class=\"elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-horizontal e--pointer-none\">\n\t\t\t\t<ul id=\"menu-1-dad82c4\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-11990\"><a href=\"#\" class=\"elementor-item elementor-item-anchor\">Solutions<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4785\"><a href=\"https:\/\/www.smartpixels.fr\/it\/3d-product-configurator-for-e-commerce\/\" class=\"elementor-sub-item\">3D Web Product Configurators<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4796\"><a href=\"https:\/\/www.smartpixels.fr\/it\/3d-product-visualization\/\" class=\"elementor-sub-item\">3D Product Visualization<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-21843\"><a href=\"https:\/\/www.smartpixels.fr\/it\/clienteling-solution\/\" class=\"elementor-sub-item\">Clienteling Solution<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-20552\"><a href=\"https:\/\/www.smartpixels.fr\/3d-solutions-library\/\" class=\"elementor-sub-item\">More Solutions<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-4786\"><a href=\"#\" class=\"elementor-item elementor-item-anchor\">Industries &#038; Integrations<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-20589\"><a 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class=\"elementor-sub-item\">3D Product Portfolio<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-2314\"><a href=\"https:\/\/www.smartpixels.fr\/it\/blog\/\" class=\"elementor-sub-item\">Blog<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-957\"><a href=\"#\" class=\"elementor-item elementor-item-anchor\">About Us<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1120\"><a href=\"https:\/\/www.smartpixels.fr\/it\/meet-the-team\/\" class=\"elementor-sub-item\">Meet the team<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1200\"><a href=\"https:\/\/www.smartpixels.fr\/it\/careers\/\" class=\"elementor-sub-item\">Join the team<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1245\"><a 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elementor-nav-menu--dropdown\">\n\t<li class=\"trp-language-switcher-container menu-item menu-item-type-post_type menu-item-object-language_switcher current-language-menu-item menu-item-21932\"><a href=\"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts\/2609#TRPLINKPROCESSED\" class=\"elementor-sub-item elementor-item-anchor\"><span data-no-translation><img decoding=\"async\" class=\"trp-flag-image\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/en_US.png\" width=\"18\" height=\"12\" alt=\"en_US\" title=\"English\"><span class=\"trp-ls-language-name\">EN<\/span><\/span><\/a><\/li>\n\t<li class=\"trp-language-switcher-container menu-item menu-item-type-post_type menu-item-object-language_switcher current-language-menu-item menu-item-21931\"><a href=\"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts\/2609#TRPLINKPROCESSED\" class=\"elementor-sub-item elementor-item-anchor\"><span data-no-translation><img decoding=\"async\" class=\"trp-flag-image\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/fr_FR.png\" width=\"18\" height=\"12\" alt=\"fr_FR\" title=\"French\"><span class=\"trp-ls-language-name\">FR<\/span><\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t<div class=\"elementor-menu-toggle\" role=\"button\" tabindex=\"0\" aria-label=\"Menu di commutazione\" aria-expanded=\"false\">\n\t\t\t<i aria-hidden=\"true\" role=\"presentation\" class=\"elementor-menu-toggle__icon--open eicon-menu-bar\"><\/i><i aria-hidden=\"true\" role=\"presentation\" class=\"elementor-menu-toggle__icon--close eicon-close\"><\/i>\t\t<\/div>\n\t\t\t\t\t<nav class=\"elementor-nav-menu--dropdown elementor-nav-menu__container\" aria-hidden=\"true\">\n\t\t\t\t<ul id=\"menu-2-dad82c4\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-11990\"><a href=\"#\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\">Solutions<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4785\"><a href=\"https:\/\/www.smartpixels.fr\/it\/3d-product-configurator-for-e-commerce\/\" class=\"elementor-sub-item\" tabindex=\"-1\">3D Web Product Configurators<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4796\"><a href=\"https:\/\/www.smartpixels.fr\/it\/3d-product-visualization\/\" class=\"elementor-sub-item\" tabindex=\"-1\">3D Product Visualization<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-21843\"><a href=\"https:\/\/www.smartpixels.fr\/it\/clienteling-solution\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Clienteling Solution<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-20552\"><a href=\"https:\/\/www.smartpixels.fr\/3d-solutions-library\/\" class=\"elementor-sub-item\" tabindex=\"-1\">More Solutions<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-4786\"><a href=\"#\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\">Industries &#038; Integrations<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-20589\"><a href=\"https:\/\/www.smartpixels.fr\/it\/our-industries\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Our Industries<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-4795\"><a href=\"https:\/\/www.smartpixels.fr\/it\/3d-configurator-e-commerce-integrations\/\" class=\"elementor-sub-item\" tabindex=\"-1\">E-commerce Integrations<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-958\"><a href=\"#\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\">Resources<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1172\"><a href=\"https:\/\/www.smartpixels.fr\/it\/case-studies\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Case studies<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1379\"><a href=\"https:\/\/www.smartpixels.fr\/it\/3d-product-renderings-portfolio\/\" class=\"elementor-sub-item\" tabindex=\"-1\">3D Product Portfolio<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-2314\"><a href=\"https:\/\/www.smartpixels.fr\/it\/blog\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Blog<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-957\"><a href=\"#\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\">About Us<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1120\"><a href=\"https:\/\/www.smartpixels.fr\/it\/meet-the-team\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Meet the team<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1200\"><a href=\"https:\/\/www.smartpixels.fr\/it\/careers\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Join the team<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1245\"><a href=\"https:\/\/www.smartpixels.fr\/it\/news-and-press\/\" class=\"elementor-sub-item\" tabindex=\"-1\">In The News<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1189\"><a href=\"https:\/\/www.smartpixels.fr\/it\/contact-us\/\" class=\"elementor-item\" tabindex=\"-1\">Contact Us<\/a><\/li>\n<li class=\"trp-language-switcher-container menu-item menu-item-type-post_type menu-item-object-language_switcher menu-item-has-children current-language-menu-item menu-item-21929\"><a href=\"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts\/2609#TRPLINKPROCESSED\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\"><span data-no-translation><img decoding=\"async\" class=\"trp-flag-image\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/it_IT.png\" width=\"18\" height=\"12\" alt=\"it_IT\" title=\"Italian\"><span class=\"trp-ls-language-name\">IT<\/span><\/span><\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"trp-language-switcher-container menu-item menu-item-type-post_type menu-item-object-language_switcher current-language-menu-item menu-item-21932\"><a href=\"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts\/2609#TRPLINKPROCESSED\" class=\"elementor-sub-item elementor-item-anchor\" tabindex=\"-1\"><span data-no-translation><img decoding=\"async\" class=\"trp-flag-image\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/en_US.png\" width=\"18\" height=\"12\" alt=\"en_US\" title=\"English\"><span class=\"trp-ls-language-name\">EN<\/span><\/span><\/a><\/li>\n\t<li class=\"trp-language-switcher-container menu-item menu-item-type-post_type menu-item-object-language_switcher current-language-menu-item menu-item-21931\"><a href=\"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts\/2609#TRPLINKPROCESSED\" class=\"elementor-sub-item elementor-item-anchor\" tabindex=\"-1\"><span data-no-translation><img decoding=\"async\" class=\"trp-flag-image\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/plugins\/translatepress-multilingual\/assets\/images\/flags\/fr_FR.png\" width=\"18\" height=\"12\" alt=\"fr_FR\" title=\"French\"><span class=\"trp-ls-language-name\">FR<\/span><\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-17c3914 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"17c3914\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c723657\" data-id=\"c723657\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a73432 elementor--h-position-left elementor--v-position-middle elementor-pagination-position-inside elementor-widget elementor-widget-slides\" data-id=\"3a73432\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay_speed&quot;:3500,&quot;transition_speed&quot;:250,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;transition&quot;:&quot;slide&quot;}\" data-widget_type=\"slides.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-slides-wrapper elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\" dir=\"ltr\" data-animation=\"\">\n\t\t\t\t<div class=\"swiper-wrapper elementor-slides\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-repeater-item-c4872ae swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\" role=\"img\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\"><h1>Product customization: why being more personal matters<\/h1><\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-09a1f6c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"09a1f6c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-a33befa elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"a33befa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8869244 elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-table-of-contents\" data-id=\"8869244\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;],&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;no_headings_message&quot;:&quot;Non sono state trovate intestazioni in questa pagina.&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__8869244\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-e3108f9\" data-id=\"e3108f9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-803b54c elementor-widget elementor-widget-text-editor\" data-id=\"803b54c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>Consumers\u2019 <b>behavior<\/b> has evolved over the years. In fact, <b>modern-day shoppers<\/b> are keen on looking for personalized products. To illustrate, approximately <b>50% of clients<\/b> say they would become<b> repeat buyers<\/b> if they had a<b> personalized shopping experience <\/b>with a brand [1].<\/h6><h6><br \/><b>Younger generations<\/b> are looking for brands that can provide them with great <b>tailored experiences<\/b>, offering items that reflect their personalities.\u00a0<\/h6><h6>\u00a0<\/h6><h6>An important tenet of luxury brands is <b>uniqueness<\/b>. What better way to provide it than to deliver a singular, <b>customized version<\/b> of the product based on clients\u2019 tastes?\u00a0 Engaging consumers in the<b> co-creation process<\/b> is a potent method to enhance the perceived prestige while fostering personalized interactions with each individual customer.\u00a0<\/h6><h6>\u00a0<\/h6><h6>Giving consumers the ability to <b>customize products\u00a0<\/b>to their own preferences is the best way to create a highly engaging experience\u00a0\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0391db6 elementor-widget elementor-widget-spacer\" data-id=\"0391db6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00b8374 elementor-widget elementor-widget-heading\" data-id=\"00b8374\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4 benefits of product customization <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa488a1 elementor-widget elementor-widget-spacer\" data-id=\"fa488a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27ae011 elementor-widget elementor-widget-heading\" data-id=\"27ae011\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1) An increase in brand loyalty<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc57adc elementor-widget elementor-widget-spacer\" data-id=\"cc57adc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf9a79 elementor-widget elementor-widget-video\" data-id=\"7bf9a79\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/554646005?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d428af1 elementor-widget elementor-widget-spacer\" data-id=\"d428af1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1454ae5 elementor-widget elementor-widget-text-editor\" data-id=\"1454ae5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>Offering products and services<b> tailored to shoppers\u2019 preferences<\/b> increases their satisfaction. Brands create an <b>emotional bond<\/b> with their buyers through immersion in the brand\u2019s universe and participation in the product development process. This connection is then <b>expressed<\/b> by increased <b>consumer satisfaction<\/b> and consequently <b>brand loyalty<\/b>.\u00a0\u00a0<\/h6><h6>\u00a0<\/h6><h6>As a matter of fact, <b>personalization experiences<\/b> can yield higher <b>revenues<\/b> across a customer\u2019s<b> lifecycle<\/b>. Moreover, it increases customer loyalty.\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4524eb3 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"4524eb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.smartpixels.fr\/3d-product-configurator-for-e-commerce\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Discover more on SmartPixels 3D web configurators<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-116766e elementor-widget elementor-widget-spacer\" data-id=\"116766e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3989836 elementor-widget elementor-widget-text-editor\" data-id=\"3989836\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>By implementing a <b>3D product configurator<\/b> on your website, you will allow your buyers to tailor the product of their dreams using <b>3D renderings<\/b> of your creations. They will be able to choose their favorite color, size, patterns, and materials and see the changes in<b> real time<\/b>.\u00a0<\/h6><h6>\u00a0<\/h6><h6>Thanks to a <b>3D web configurator<\/b>, you will drastically increase your conversion rates. It has been proven that <b>80% of visitors<\/b> will return to a brand after<b> configuring their product<\/b>.\u00a0\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c81e44 elementor-widget elementor-widget-spacer\" data-id=\"3c81e44\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6e3dad elementor-widget elementor-widget-heading\" data-id=\"e6e3dad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2) Higher margins<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fa82a3 elementor-widget elementor-widget-spacer\" data-id=\"1fa82a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7002008 elementor-widget elementor-widget-image\" data-id=\"7002008\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/andyVermillionTattoo_closeUpFront-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTMxMjYsInVybCI6Imh0dHBzOlwvXC93d3cuc21hcnRwaXhlbHMuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzEwXC9hbmR5VmVybWlsbGlvblRhdHRvb19jbG9zZVVwRnJvbnQtc2NhbGVkLmpwZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/andyVermillionTattoo_closeUpFront-1024x576.jpg\" class=\"attachment-large size-large wp-image-13126\" alt=\"3D hyper-realistic rendering realized by SmartPixels for Berluti\" srcset=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/andyVermillionTattoo_closeUpFront-1024x576.jpg 1024w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/andyVermillionTattoo_closeUpFront-768x432.jpg 768w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/andyVermillionTattoo_closeUpFront-1536x864.jpg 1536w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/andyVermillionTattoo_closeUpFront-2048x1152.jpg 2048w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/andyVermillionTattoo_closeUpFront-18x10.jpg 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">3D hyper-realistic rendering realized by SmartPixels for Berluti<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62f7166 elementor-widget elementor-widget-spacer\" data-id=\"62f7166\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf033f8 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"cf033f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6><b style=\"color: inherit; font-size: 1rem;\">Product customization <\/b><span style=\"color: inherit; font-size: 1rem;\">is a special service that consumers are willing to pay a <b>premium price<\/b> for. To illustrate,<\/span><b style=\"color: inherit; font-size: 1rem;\"> 80% of business leaders<\/b><span style=\"color: inherit; font-size: 1rem;\"> confirmed that after a <b>product customization experience<\/b>, clients spend on average <\/span><b style=\"color: inherit; font-size: 1rem;\">34%<\/b><span style=\"color: inherit; font-size: 1rem;\"> more [1].\u00a0<\/span><\/h6><h6><span style=\"color: inherit; font-size: 1rem;\">\u00a0<\/span><\/h6><h6>According to\u00a0<a style=\"font-size: 1rem; background-color: #ffffff;\" href=\"https:\/\/www.mckinsey.com\/\" target=\"_blank\" rel=\"noopener\" class=\"broken_link\">McKinsey &amp; Company<\/a><span style=\"color: inherit; font-size: 1rem;\">, businesses that excel in product personalization solutions, generate<\/span><b style=\"color: inherit; font-size: 1rem;\"> 40% <\/b><span style=\"color: inherit; font-size: 1rem;\">more <\/span><b style=\"color: inherit; font-size: 1rem;\">revenues<\/b><span style=\"color: inherit; font-size: 1rem;\"> compared to average players [2].\u00a0<\/span><\/h6><h6><span style=\"color: inherit; font-size: 1rem;\">\u00a0<\/span><\/h6><h6>Brands that offer <b>product customization<\/b> can increase their<b> margins<\/b> by charging a <b>premium<\/b> while still<b> satisfying their consumers<\/b>. This is what we call a<b> win-win<\/b> situation.\u00a0<\/h6><h6>\u00a0<\/h6><h6>Personalization leaders achieve results by <b>customizing offerings<\/b> and reaching out to the right individual at the right time with the right experiences.\u00a0<\/h6><h6>\u00a0<\/h6><h6>Our clients confirmed an<b> increase in sales<\/b>, thanks to our<b> product personalization solution<\/b>. We created a cutting-edge personalization experience for <b>Berluti<\/b>\u2018s end clients by leveraging the power of<b> interactive 3D product renderings<\/b>. The outcome was massive. It resulted in a <b>threefold increase in sales<\/b>.\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eea332b elementor-align-center elementor-widget elementor-widget-button\" data-id=\"eea332b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.smartpixels.fr\/case-study-berluti\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Learn more on our collaboration with Berluti <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f58827 elementor-widget elementor-widget-spacer\" data-id=\"5f58827\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff70e1e elementor-widget elementor-widget-heading\" data-id=\"ff70e1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3) Increased virality<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9426450 elementor-widget elementor-widget-spacer\" data-id=\"9426450\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-997d29b elementor-widget elementor-widget-image\" data-id=\"997d29b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Valentino-instagram-contents-.png\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTQ5NTYsInVybCI6Imh0dHBzOlwvXC93d3cuc21hcnRwaXhlbHMuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzEwXC9WYWxlbnRpbm8taW5zdGFncmFtLWNvbnRlbnRzLS5wbmcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"283\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Valentino-instagram-contents--1024x362.png\" class=\"attachment-large size-large wp-image-14956\" alt=\"Valentino&#039;s user generated contents as a result of 3D customization\" srcset=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Valentino-instagram-contents--1024x362.png 1024w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Valentino-instagram-contents--768x272.png 768w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Valentino-instagram-contents--1536x543.png 1536w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Valentino-instagram-contents--18x6.png 18w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Valentino-instagram-contents-.png 1734w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Valentino's user generated contents as a result of 3D customization<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0fa06c elementor-widget elementor-widget-spacer\" data-id=\"b0fa06c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-640acf0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"640acf0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>Combined with <b>artistic &amp; educative animations<\/b>, SmartPixels\u2019 experiences\u00a0\u00a0<\/h6><ul><li><h6>capture <b>customers\u2019 attentiveness<\/b>,\u00a0\u00a0<\/h6><\/li><li><h6>trigger meaningful <b>conversations<\/b>,\u00a0\u00a0<\/h6><\/li><li><h6>and foster <b>user-generated content<\/b>.\u00a0\u00a0<\/h6><\/li><\/ul><h6>Indeed, when consumers are excited about something, they tend to share it with their<b> friends<\/b> and<b> family<\/b>.\u00a0\u00a0<\/h6><h6>\u00a0<\/h6><h6>This also explains why most product configurators usually have a <b>share button<\/b>, directing to social media. This way, satisfied consumers act as <b>brand ambassadors<\/b>, sharing the <b>brand\u2019s products<\/b> and creating <b>awareness<\/b> around the personalized offer. What better way to <b>spread<\/b> the word and <b>go viral<\/b>?\u00a0<\/h6><h6>\u00a0<\/h6><h6>This has been <b>demonstrated<\/b> by our collaboration with Valentino. The<b> Italian luxury brand<\/b> was looking for a <b>tailor-made solution<\/b>. Therefore, they relied on our expertise. Consequently, we developed for our client an interactive and <b>engaging tailor-made 3D product customizer<\/b>.\u00a0<\/h6><h6>\u00a0<\/h6><h6>This configurator was then <b>integrated<\/b> into <b>Valentino\u2019s website<\/b> and made available globally. In this manner, we assisted Valentino\u2019s clients in immediately visualizing, engaging with, and navigating the offer\u2019s infinite possibilities.\u00a0<\/h6><h6>\u00a0<\/h6><h6>The experience of <b>Valentino Rockstud pet<\/b> significantly increased website traffic and promoted <b>social sharing<\/b>. <b>Valentino\u2019s Net Promoter Score<\/b> rose thanks to our system. <b>Cross-selling opportunities<\/b> are amplified as an innate consequence of <b>enhanced online traffic<\/b>.\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a72787 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"6a72787\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.smartpixels.fr\/case-study-valentino\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Learn more on our collaboration with Valentino <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4000e5 elementor-widget elementor-widget-spacer\" data-id=\"b4000e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f28435 elementor-widget elementor-widget-heading\" data-id=\"4f28435\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4) Get to know your customers better<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3342f26 elementor-widget elementor-widget-spacer\" data-id=\"3342f26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cd1861 elementor-widget elementor-widget-image\" data-id=\"4cd1861\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Cbag_matchPhoto_mottyGrey-scaled.jpg\" data-elementor-open-lightbox=\"yes\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTQ5NTcsInVybCI6Imh0dHBzOlwvXC93d3cuc21hcnRwaXhlbHMuZnJcL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjBcLzEwXC9DYmFnX21hdGNoUGhvdG9fbW90dHlHcmV5LXNjYWxlZC5qcGcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Cbag_matchPhoto_mottyGrey-768x1024.jpg\" class=\"attachment-large size-large wp-image-14957\" alt=\"3D product renderings realized by SmartPixels for Chlo\u00e9 C-bag\" srcset=\"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Cbag_matchPhoto_mottyGrey-768x1024.jpg 768w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Cbag_matchPhoto_mottyGrey-1152x1536.jpg 1152w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Cbag_matchPhoto_mottyGrey-1536x2048.jpg 1536w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Cbag_matchPhoto_mottyGrey-9x12.jpg 9w, https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Cbag_matchPhoto_mottyGrey-scaled.jpg 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">3D product renderings realized by SmartPixels for Chlo\u00e9 C-bag<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3aca06f elementor-widget elementor-widget-spacer\" data-id=\"3aca06f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f6419e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"9f6419e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6><b style=\"color: inherit; font-size: 1rem;\">3D customization<\/b><span style=\"color: inherit; font-size: 1rem;\"> has proved to be a <\/span><b style=\"color: inherit; font-size: 1rem;\">great opportunity<\/b><span style=\"color: inherit; font-size: 1rem;\"> to collect consumers\u2019 tastes and preferences through their configuration data. Using this data, brands can then <b>better understand their target audience <\/b>and offer products that <b>resonate<\/b> with them.\u00a0<\/span><\/h6><h6><span style=\"color: inherit; font-size: 1rem;\">\u00a0<\/span><\/h6><h6>Moreover, it represents a way to have a better grasp of the <b>trends<\/b> of different <b>client demographics<\/b>. This information can be extremely valuable to <b>marketing teams<\/b> working on their future campaigns.\u00a0<\/h6><h6>\u00a0<\/h6><h6>Among the <b>various implementations<\/b> of SmartPixels\u2019 web configurator, we can offer our clients detailed analytics on their target audience. Thanks to our platform, you will be able to better your customization offers, through customer <b>data exploitation<\/b>.\u00a0<\/h6><h6>\u00a0<\/h6><h6>With an <b>e-commerce product configurator<\/b>, the benefits are endless: stay <b>ahead of the competition<\/b> by leading with data. Our platform tracks conversion and provides insights into consumer behavior.\u00a0<\/h6><h6>\u00a0<\/h6><h6><b>Product customization <\/b>can help you build awareness, improve customer satisfaction, boost conversions, and better understand your audience. It will help you stand out and <b>stick in consumers\u2019 minds!\u00a0<\/b><\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe165d5 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"fe165d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.smartpixels.fr\/contact-us\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Get in touch with the team! <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c94145 elementor-widget elementor-widget-spacer\" data-id=\"2c94145\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d43b1e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"1d43b1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6><i style=\"color: inherit; font-size: 1rem;\">*Sources:\u00a0<\/i><\/h6><h6><i>[1] The State of Personalization 2022\u00a0<\/i><\/h6><h6><i>[2] https:\/\/www.mckinsey.com\/business-functions\/growth-marketing-and-sales\/our-insights\/the-value-of-getting-personalization-right-or-wrong-is-multiplying\u00a0<\/i><\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Product customization: why being more personal matters Table of Contents Consumers\u2019 behavior has evolved over the years. In fact, modern-day shoppers are keen on looking for personalized products. To illustrate, approximately 50% of clients say they would become repeat buyers if they had a personalized shopping experience with a brand [1]. Younger generations are looking [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2653,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_canvas","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[58,375],"tags":[219,372,196,371],"class_list":["post-2609","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-en","tag-3d-product-configurators","tag-customization-platform","tag-product-customization-experience","tag-web-product-configurator"],"jetpack_featured_media_url":"https:\/\/www.smartpixels.fr\/wp-content\/uploads\/2020\/10\/Carolina-Herrera.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts\/2609","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/comments?post=2609"}],"version-history":[{"count":50,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts\/2609\/revisions"}],"predecessor-version":[{"id":22260,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/posts\/2609\/revisions\/22260"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/media\/2653"}],"wp:attachment":[{"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/media?parent=2609"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/categories?post=2609"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.smartpixels.fr\/it\/wp-json\/wp\/v2\/tags?post=2609"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}