PCD Congress – Packaging Cosmetics & Design – SmartPixels’ augmented design stand @ BB07

PCD Congress – Packaging Cosmetics & Design – SmartPixels’ augmented design stand @ BB07

Come and participate in the very first augmented design experience!

February 3rd and 4th, SmartPixels will be exhibiting at the stand BB07. The world’s most important cosmetics & packaging professionals will be attending the Paris Packaging Innovation Hub, during which attendees are invited to take part in an odd experiment: modifying a real physical object through a computer. That’s what SmartPixels’ team calls photoshoping reality. If you hurry you can still make it to the show, here’s the Congress website for more information: Click here!

By combining the flexibility of software with the feel and touch of a real mock-up, augmented design enhances creativity while reducing the cost of prototyping and considerably cutting a product’s time-to-market.

During the 2 day fair in Paris, anybody will be able to sit down and try it for the first time!

More info on www.smartpixels.fr 
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Here’s why augmented design will change the packaging sector:

-Saving valuable time & money. Save money on expensive prototypes, save valuable resources on unnecessary testing, and outpace competitors by reducing your products’ time-to-market.

-Edit real objects instantly. Assess different colors, materials, labels and so on and get the feel and touch of the finished product, visualize in real time as many alternative designs as you can imagine !

-Showcasing. Present and value your designs by evaluating context and filling all the gaps between digital and physical in your marketing strategy


SmartPixels’ solution is threefold:

1. Dedicated hardware: computing unit, video projector in SD, HD, 4K

2. SmartPixels software: tracking, integration with 3rd party design tools, regular updates

3. Maintenance: hardware replacement, remote fleet management, customer support