Capture your collection in 3D and start your Metaverse journey!
Create a digital twin of your fashion product using SmartPixels 3D rendering technology and take your consumer experience to the next level.
Using SmartPixels 3D technology, consumers can configure in real-time their unique personalized product and buy its virtual version along with the physical one.
The metaverse could constitute 10% of the luxury goods addressable market by 2030
50 billions €
The metaverse represents a 50 billions euros revenue opportunity
$300 billion
The total NFT market will grow to around $300 billion by 2030
Why should brands start creating product NFTs?
Build up a new revenue stream by selling NFTs
Luxury brands that use NFTs can increase their total addressable market by more than 10% and their revenues before interest and taxes (EBIT) by nearly 25% by 2030.(Morgan Stanley)
Selling a brand’s digital version, or digital twin, of a physical product will soon be a typical “add-on” feature in the customer experience.
Demand for NFTs keeps on increasing
NFTs are here to stay. Consumers have already validated their interest in owning a unique digital garment from their favourite brand. This aspiration for unique fashion pieces was already trending with product personalization. Consumers will soon be expecting to buy the unique NFT of their customized product. Fans are also expecting NFT collectibles from your brand, which will reinforce the emotional bond to your brand.
Create meaningful connections with a new audience
Win over Gen Z by taking part in their favourite virtual world. NFTs are a great way to create an immersive, memorable consumer experience. Whether it’s on Sandbox, Roblox or Horizon world, NFTs represent the opportunity for brands to create virtual products that can be used as skins to dress up avatars, express their personality, and show their belonging to a community.
SmartPixels is an expert in photorealistic 3D product visualization. Since our early days, we are helping brands to scale their 3D visual asset production. We are in aunique position to help fashion luxury businesses with NFT generation.
Once we have captured brands’ products in 3D, we can create billions of unique product configurations that can then be exported in the right format, ready to be sold as NFTs.
